Saturday, December 14, 2019
How a LinkedIn Profile Can Put You at the Top of Employers Minds
How a LinkedIn Profile Can Put You at the Top of Employers MindsHow a LinkedIn Profile Can Put You at the Top of Employers MindsHow a LinkedIn Profile Can Put You at the Top of Employers MindsIs having a professional LinkedIn profile a waste? Not at all. TWEETHow you represent yourself on LinkedIn (and other social media channels for that matter) can have a significant impact on whether you get that interview and land the job or get passed over. For job seekers, a professional LinkedIn profile is key.Here is some LinkedIn profile help for optimizing LinkedIn to help put you at the top of employers minds.Look professional.The image of yourself that you upload to your professional LinkedIn profile is your first impression to an employer. If the image you choose is unprofessional, most employers wont even take the time to glance at the summary and experience sections you worked so hard to compose.Follow these simple rules when choosing an imageChoose an image that isnt blurryOnly have y ou in the photoCrop the image from chest to top of headDress appropriately (no t-shirts, hats or other informal wear)Never use a selfieMillennials reading this, no selfies Trust me, youll thank me later when you land the job.Highlight your accomplishments.Dont focus only on what you did on the job focus on the results. Did you manage a project that lumineszenzdiode to an increase of $500,000 in revenue? Mention that dollar number. Its much mora impressive when there are results attached.Here are a couple examples of how to highlight your professional accomplishmentsGOOD Reorganized team to improve efficiency on assembly line, leading to savings of $100,000 annually.BAD Managed assembly line team.GOOD Implemented content marketing plan that increased website traffic by 250% over six months.BAD Developed content marketing plan.The mora detail you add to your professional LinkedIn profile, the better. Employers dont want to just know what you did, they want to know what results your ac tions created.Network.Think of the LinkedIn platform as a giant networking event with millions of attendees. Then lace up your virtual shoes and start working the floor.Search out like minded individuals who you feel might help you in your career, as well as those who you feel you might be able to help. LinkedIn offers the following search capabilities to help you connect with the right peopleCompanyKeywordSeniorityCompany sizeSchoolTitleFirst and last nameThere are even more options available for those that have premium jobseeker accounts, so check out that option and see if its for you. Take advantage of this immense networking tool and make as many meaningful connections as you can. Be sure to add a detailed note about why you want to connect and who you are, otherwise youll be looked at as a spammer and ignored (or reported).Become a thought leader.Employers want to know that you have the knowledge and expertise they seek to fill a role for which theyre recruiting. Using the pub lishing tool on LinkedIn provides an excellent outlet for you to present the expertise you possess in the form of articles.LinkedIn does an excellent job of promoting these articles, especially those that become popular. The expertise you present in your articles can reach a lot of eyes, some of which may belong to someone looking to hire you.To ensure that your articles become popular, make sure to follow these tipsWrite about what you knowAsk your friends to share your postsLink from the content you post to your website or other contentShare helpful informationThe LinkedIn publishing tool is a great way to get noticed and to start a following. The more you publish the more content will be available to employers who come across your professional LinkedIn profile and see you as a thought leader in your field.LinkedIn is such a great resource for putting yourself at the top of employers minds. Use it wisely, and you can put your career on the fast track. Use it poorly, however, and y ou risk missing out on a lot of excellent opportunities.Need LinkedIn profile help? Hire a TopResume writer to help you land more interviews, faster.Image CreditDenys Prykhodov / Shutterstock.com
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